What is the ICM Marketing Portal?

The ICM marketing portal is the quickest and most cost effective way to get professional marketing materials through the supply chain.

It is an online tool that enables suppliers to support their retailers with a bank of up to the minute personalised marketing material for them to print or email in seconds.

Who is the ICM Marketing Portal for?

The ICM Marketing Portal is for any organisation that wants to support their supply chain partners by improving their ability to market to their end customers.

Suitable for manufacturers, wholesalers, marketing departments, agencies, buying groups and franchisors who would like to support their resellers, distributors, regional offices, clients, members, and franchisees.

Benefits to you the supplier

• A complete personalised marketing solution for you to make available to your retailers
• No more worries about brand compliance as you control what can be edited within the templates
• You control access for example choose to make available printed or e-mail format or both and who sees what
• Upload easily your product files with images so your retailers can populate the templates with your products
• Improve your retailers ability to sell to customers with Buy Now Order Pads and Buy Now links
• Get offers out quickly
• See how well your retailers are doing with online reports
• Option to sell this to your retailers direct and bring you additional revenue

Benefits to your retailers

• Easy to use & quick as you chose from pre populated templates
• Local offers – no problem change the prices
• Create your own material with the ability to search for specific products
• Only one tool for both print and e-mail
• See how your campaigns are doing with online reports

How does the ICM Marketing Portal work?

For the supplier

• Work with Incontrol marketing on using your branding and your domain to set up the site
• Create accounts for your supply chain partners 1 – 1000s no limit!
• Load up your marketing artwork in either PDF or HTML
• Load up your product files with pictures so your retailers can simply populate templates with your products
• Access reports to see how well things are going or where things can be improved

For the retailer

• All you need is access to the internet, simply logon with your username and password and away you go
• Simply select which marketing article, item, piece of collateral you want to use, PDF, e-mail or both
• Need to change things, no problem, you can simply amends things like pricing, descriptions, end dates etc.
• For e-mail, use your existing mailing lists or create new ones
• For print, print locally or use your designated print service
• Everything is all personalised to you as you are recognised when you login
• Access a full range of reports for your e-mail campaigns to see how well they have done showing you all the opens, click thru’s, unsubscribes etc

What’s next?

Contact Incontrol Marketing to arrange a demo